As the digital space continues to grow, charities are having to come up with even more unique ways to get their message across. Using these Twitter tools for charities helps your social media strategy so you can focus on creating amazing content.
Is a free and powerful tool to use to analyse your Twitter community, content and will help you see what is working and what's not. It's easy to understand and gives you all the data you care about to create that shiny report to show off all your hard work.
Buffer is a very useful free tool that you can use to track progress on your accounts, schedule content and gain valuable insights into your analytics. One feature we love is their Chrome Extension where you can directly share any page you are currently on straight to your social accounts.
Tweetdeck is awesome. We try not to be biased here but Tweetdeck is so easy to use AND IT'S FREE. Use Tweetdeck to create tailored streams to monitor your accounts in realtime. Watch your community live as they post and engage, schedule, follow, whatever you want as soon as it gets posted. It really is the go to place if you're looking for a free tool that will monitor your accounts all in one place.
You've probably heard people arguing over their Klout Score and thinking, what is a Klout?! Klout is a social platform that uses analytics to rank users based on social influence - this is your Klout score. It's a great place (especially if you're just starting off with Twitter) to see who are influencers in your industry and to get trending posts on specific keywords. Use influencers to help promote your digital raffle on social media.
At Zaffo, we use crowdfire almost everyday. It is a simple-to-use social media management tool where you can schedule posts and grow your community. Crowdfire is best used when you are managing an online community, here you can see who is engaging and when. Crowdfire gives you the ability to tailor your social messages and maintain a healthy community.
If you're looking for more detail with your analytics, then Tweetstats is the place to go. Remember, it's a free site so it may take a while to load all that information - but it's so worth it. See 'Today's Top Tweeps' and even see how many people are using a certain interface. It's pretty cool.
Trendspottr is a powerful widget anyone can use easily to tailor their content. It is a predictive trend platform that stays one step ahead of you. Thinking of a new blog topic or tweet couldn't be simpler as trendspottr tells you what's trending before it's trending.
Hashtagify.me is a great free tool that ensures your tweets are getting the most reach possible. Simply add a hashtag into the search bar and hashtagify.me gives you the most used hashtags in accordance with yours. It's a great tool to use if you're struggling for hashtag ideas and you can also see what else people are saying relating to your hashtag.
9. Google Alerts
Social Media is a 24 hour job but we know you need your downtime. Monitoring the internet 24/7 is impossible, which is where Google Alerts steps in. Simply visit Google Alerts and input what you want to monitor (e.g. Latest Charity News) and you will recieve an email with latest information. Creating a google alert will keep you updated with information tailored to your needs.
10. Twitter Lists
Arrange your Twitter community by sorting them into lists. It’s a great way to track segments which will help you engage when the opportunity arises. Segment your lists into Competitors, Supporters, Bloggers, Influencers…whatever you like to help keep your community organised. You can find Twitter Lists in your profile page on Twitter.
Want more information on how to use Twitter to promote your raffle plus some amazing Twitter secrets to boost your social media skills? Download our free Twitter Guide to master all the tools.
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